Online marketing masters degree – The master’s degree in marketing provides advanced education in marketing research and management. Master’s-level coursework will address the concepts used to target customers and develop effective advertising campaigns. These programs typically take one to two years to complete and are offered through the business school of colleges and universities. Students complete 12 to 15 classes in a variety of theoretical and applied marketing topics. Applicants typically need a bachelor’s degree with a high GPA, as well as GMAT or GRE scores. Professional business experience may be required in some programs.
The curriculum in the marketing master’s degree program can take an integrated approach or focus in a particular marketing area. Integrated programs look at a wide variety of marketing topics, such as marketing decisions, strategy, statistics and analysis, digital marketing, and brand management. Other master’s degree programs focus on a particular area of marketing, such as marketing research or public relations. Some programs include a general curriculum with optional focuses in areas such as marketing analytics.
The marketing graduate program is excellent preparation for competitive marketing or sales management positions. A master’s degree can help candidates stand out in the tough job competition that comes with these sought-after positions. Career opportunities may include advanced positions in Internet and digital marketing, advertising sales, product promotion, and public relations management.
Online MBA Degrees in Marketing
The marketing MBA combines courses in general management topics with in-depth study of the many aspects of product development, promotion, and sales. The degree consists of 2 to 3 years of coursework and 15 to 25 courses. Admission requires an accredited bachelor’s degree. In some cases, applicants may need professional experience as well.
The marketing MBA core curriculum covers an interdisciplinary set of business topics. Classes in finance, accounting, and economics teach students the skills for developing a budget, navigating the market system, and growing capital. Other commonly required classes include management ethics, information systems, decision making, leadership skills, and organizational behavior.
The marketing specialization requires three to eight classes in areas such as public relations, advertising, market research, product development, branding, and international marketing. Some MBA programs require a capstone experience, where students develop a large project such as a mock advertising campaign or media strategy.
The MBA in marketing can help professionals land sought-after advertising, business, and promotions management positions. Marketing professionals with a firm understanding of digital marketing and online promotion are likely to have better opportunities.
And for affordable online marketing masters degree we choose Bachelor of Business Administration in Marketing at Georgia Southwestern State University with Annual Tuition $6,480. Georgia Southwestern State University’s annual tuition was collected using the following degree as a representation of the school’s tuition rate for Marketing: BBA-Marketing. Annual tuition was calculated using the number of credits per year for a full-time student, which is 30 and found on the school’s official website here, and the cost per credit, which is $216, and found here.
In the School of Business Administration, they are dedicated to offering only quality academic programs at the undergraduate and the MBA levels. To achieve this end, the School is committed to attracting and maintaining academically and professionally qualified faculty dedicated to academic excellence. The School of Business Administration is accredited by AACSB International-the Association to Advance Collegiate Schools of Business.
At the undergraduate level, they currently offer the Bachelor of Business Administration (BBA) in Accounting, Human Resource Management, Management, and Marketing.
The Master of Business Administration (MBA) degree program is designed to prepare business leaders for the constantly changing world marketplace by developing their critical thinking, management, and leadership skills, as well as the global perspectives necessary for successful management of all types of business, service and public organizations. The MBA program emphasizes the application of analytical, technical, and behavioral tools to solve administrative, production, market, and organizational problems.